Don't Get Stuck With Unwanted Fees
Online search for credit report
can lead to 'free' offers that really aren't
by Lucy Soto
Type the words credit report into any online search engine
and thousands of sites pop up, nearly shouting the word "free." In-boxes
routinely get hit with e-mails offering "free" reports and credit scores.
But keep an eye on the fine print. With a few clicks,
consumers can get stuck with unwanted fees and even a credit monitoring agreement that
costs in the range of $14.95 to $29.99 a month.
Beginning in April 2011, the Federal Trade Commission
requires its own fine print. Web sites that advertise free credit reports must include,
across the top of each page, this disclosure: "THIS NOTICE IS REQUIRED BY LAW. Read
more at FTC.GOV. You have the right to a free credit report from AnnualCreditReport.com or
877-322-8228, the ONLY authorized source under federal law."
The disclosure must include click-able links to
AnnualCreditReport.com and FTC.gov. Rules for similar new wording for television and radio
ads will take effect in September.
Complaints about these free-but-not-exactly-free reports
have been pouring into Better Business Bureaus and other consumer agencies for years.
The Fair Credit Reporting Act requires each of the
nationwide consumer credit reporting companies --- Equifax, Experian and TransUnion --- to
provide a consumer who requests it a free credit report once every 12 months.
Links for "free" credit reports litter the Web.
In fact, virtually anyone can place a link, and links often are imbedded in places like
blogs and college Web sites and in online classified ads that ask for credit reports to
rent or sell a house.
Typically, the links are "affiliates" that lead
back to major companies that sell credit monitoring or other services. That means the
person who places the links earns money every time a consumer clicks through and is
persuaded to pay for what was advertised as free.
Here's how FreeCredit Report.com, run by a branch of
Experian, asks people to spread the word by joining its "affiliate team:"
"Over 40 million people have ordered Credit Reports and Scores from
FreeCreditReport.com. That amounts to many happy returns for our affiliates. Join today
and start earning cash!" For each completed order, an affiliate link's owner can earn
$20.
At competitor CreditReport.com, affiliates can earn $22 for
each completed order through links all over the Web.
The money often comes from consumers who are drawn in by
the offer of a free credit report and persuaded to sign up, most commonly, for ongoing
credit monitoring for a monthly fee. Typically, the company promises to alert consumers of
any irregularities in their financial reports.
Consumers should never have to provide credit card
information or create an account to receive a free credit report. In addition, Cloud, with
the state consumer agency, believes most consumers can monitor their own credit.
Consumers who believe they've been duped or have a bad
experience can file a complaint with the Better Business Bureau or the FTC.
The Council of Better Business Bureaus, the BBBs' nonprofit
umbrella group, weighed in on the new FTC disclosure rules in November. Rodney L. Davis,
the council's vice president for programs and services, cheered the changes as a way to
cut through consumer confusion.
Knowing how to get your credit information, keeping track
of it and making sure it's accurate are important.
Credit report help
Here's the skinny on free credit reports:
- Under federal law, you're entitled to a free report from
each credit agency:
- Once in 12 months, for any reason.
- If a company takes adverse action against you, such as
denying your application for credit, insurance or employment, and you ask for your report
within 60 days of receiving the notice.
- Once a year if you're unemployed and plan to look for a job
within 60 days or if you're on welfare;
- If your report is inaccurate because of fraud or identity
theft.
- Otherwise, a credit company may charge you up to $10.50 for
each additional copy of your report in a 12-month period.
Order credit reports from each of the credit bureaus by
contacting them directly:
- Equifax: 1-800-685-1111;
equifax.com
- Experian: 1-888-397-3742; experian.com
- TransUnion: 1-800-916-8800; transunion.com
Credit scores:
Some consumers confuse credit reports, which are a file of
financial information the credit reporting agencies collect on you, and credit scores. A
FICO credit score, developed by Fair Issac and Co., is an indicator of a borrower's
creditworthiness and many lenders use it as a basis on which to lend money. You have three
FICO scores, one for each of the three credit bureaus, based on information they keep on
file. The credit bureaus may charge to tell you that score.
You can get a free non-FICO credit score at these sites.
But beware: you become an advertising target. The sites sell mortgage, financial and other
services. To get free access to the score, you can decline their pitches.
- CreditKarma.com,
- Quizzle.com, or
- Credit.com
About credit reports: www.ftc.gov/freereports
Copyright 2010 The Atlanta Journal-Constitution
The Atlanta Journal-Constitution March
21, 2010 http://www.ajc.com/
BYLINE: Lucy Soto; For the AJC
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